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5 Keys to Engaging Diaspora Millennials

By Rediate Tekeste, Founder and Executive Director of Ethiopian Diaspora Fellowship Millennial diaspora are a powerful demographic. They are highly educated, entering or already in an established professional space, socially conscious and impact-driven, social media and tech savvy, and globally connected cultural translators. A focus on storytelling through content is shaping them into active, global […]


4 Simple Steps for Marketing Your Small Business or Nonprofit

By Reina Valenzuela, CEO of StarfishGlobal.com Goal setting Every digital marketing strategy must align with the overall goals of your organization. Start by ranking the goals that fit your organization in order of priority. For example:  Drive repeat business, increase referrals; nurture leads and relationships; engage customers, advocates, or volunteers; increase sales or donations; and reach […]

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